Intertextual relations

Hong (2008) Changes in McDonald’s Discourse and Ideology: Intertextual Analysis of McDonald’s vs. Criticisms

Joanne Jung-Wook Hong Changes in McDonald’s Discourse and Ideology: Intertextual Analysis of McDonald’s vs. Criticisms. pp. 76 – 101 Download PDF

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Discourse Formations (DFs)
ideology
Intertextual relations
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Critical Approaches to Discourse Analysis Across Disciplines (CADAAD) is an ongoing project which aims to foster and promote cross-disciplinary communication in critical discourse research. This user-driven site is intended to be a collaborative space providing resources for students and scholars critically involved with discourse.